20 FOR 20: TOP TIPS FOR EXHIBITIONISTS!
Getting your 2020 exhibition plans in shape? Here are our top 20 tips for a roaring 2020 of exhibitioning!
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TALKING TECH: WHAT MADE US SMILE AT EVENT TECH LIVE 2019
Here’s what we loved from Event Tech Live 2019…and a big old plea on behalf of exhibitors to Event Management Platforms!
Read more5 KEY THINGS TO DRIVE YOUR ROI AT TRADE SHOWS
Want to get better returns from your trade show investment – here’s 5 top tips to inspire you!
Read moreSHOW DON’T SELL: WHY SAMSUNG NAILS THE BRAND EXPERIENCE
Here’s what we learnt from the brilliant SamsungKC experience lab in London that could help power up your exhibitioning!
Read moreINFLUENCING YOUR INTERNALS – 3 FLIPS FOR STARTING THE TRADE SHOW CONVERSATION
As summer slowly slides by and we start to approach the colourful but cooler shades of autumn, no doubt many businesses are starting to think about strategic planning for 2020. If it already sounds too soon, there are many companies who have it nailed and are onto fleshing out the finer points of tactical execution…. not that we’re trying to
Read moreWHY IT’S NO LONGER ENOUGH TO GET JUST YOUR BUYER TO A TRADE SHOW
Most exhibitors focus on ensuring their key buying contact visits their stand at trade shows. But have you ever considered how inviting multiple contacts could power up your post-show performance?
Read moreTO GIVEAWAY OR NOT TO GIVEAWAY? WHAT MAKES A GREAT FREEBIE AT A TRADE SHOW?
Ever come away from a trade show with a bag full of goodies that go straight in the bin? Here’s how to make sure your exhibition giveaways move visitors along the path to doing business with you!
Read moreARE EXHIBITIONS THE RIGHT MARKETING TACTIC FOR START-UPS?
Exhibitions can be a fantastic catalyst for new businesses, announcing their arrival in the sector and introducing them to potential customers. They can also be an expensive nightmare without the appropriate planning, budget and control – so is it the right tactic for your new business? Here’s some inspiration before you jump in!
Read moreMAKING YOUR OWN RULES: ADVICE FOR EMPOWERING YOUR SQUAD AT EXHIBITIONS
If 85% of the success of your stand is down to your staff, shouldn’t they be involved in setting the rules?
Read moreSALES OR MARKETING – WHO’S RESPONSIBLE FOR TRADE SHOWS?
Are you trying to navigate the sales:marketing tension in planning your next exhibition? You’re not alone but here’s some advice for collaborating your way through it!
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Inspiring Exhibitors & Live Events 