If you’re lacking the time and people resource to manage your trade show campaigns effectively, we can seamlessly integrate into your business to project manage every aspect of your activity. Working on your behalf we will liaise with your stand design agency, manage all operations & logistics, train your team and/or supply customer facing squad members (if required) and follow up leads, giving you the space to focus on running your business brilliantly.
Activities we can deliver as your project management partner include:
- End-To-End Delivery – managing every aspect of the logistical, people and marketing execution of your trade show campaign
- Project Manager Manual – condensing the Exhibitor Manual into a concise document detailing the information you specifically need to know and highlighting key deadlines
- Pre-Show Marketing – plan, execute and review campaigns to engage with key visitors throughout the show including media, prospects and existing customers fully aligned with your marketing strategy (we can also help you formulate your aligned strategy if required via 12th Man Solutions)
- Stand Design & Logistics – working with either your nominated stand designer, or recommending one, we will liaise with them to ensure that your design is relevant & value adding, whilst logistically simple and efficient
- Stand Squad – helping provide the right people, with the right brief to effectively engage with visitors at the show – whether that’s training your internal team or providing you with experienced and knowledgeable ambassadors
We can work with you on any element of the planning, implementation and evaluation of your trade show campaign, be that a single initiative or managing the entire process – the service is entirely flexible to fit in with where you need most help.
Contact us to discuss your project management needs by emailing firstname.lastname@example.org or calling Nichola on 07891 122542 or Steve on 07817 407643